Situated in the heart of Penticton in a wonderful heritage setting is The Shatford Centre for Arts and Culture. The Shatford Centre strives to enhance creative entrepreneurship, community well being and arts appreciation.
As the Shatford Building approaches it’s 100 Year Anniversary, the organization wanted a to start with a fresh New Identity to better represent them and aid in achieving their core objectives: to become a year-round, world class art and conference centre in Western Canada and to provide facilities, resources and programs for the community. We focused on the location of the building in the heart of Penticton and it’s engagement with both the Okangan School of the Arts and the community at large. We created a brand Identity that is built upon a stamp logo which functions across a range of promotional collateral including brochures, programs, posters and banners. The stamp-style logo incorporates a modern mark with a heritage feel.